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Investor update

Structure a recurring monthly investor update

A good investor update is short, honest and consistent. This page gives a repeatable structure and helps you estimate the recurring time it takes to write one.

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Consistency beats production

Investor updates work because they are regular and candid, not because they are designed. A simple, repeatable structure you send on time is worth more than an occasional polished one.

The cost is the recurring writing time, so the goal is a workflow that makes each update fast to produce.

A repeatable update structure

  • TLDR and the ask up top
  • Key metrics versus last period
  • Wins and lowlights, stated plainly
  • What you need help with
  • Runway and any heads-up

Estimate the recurring time

Set design low and enter your writing time as internal hours; the calculator estimates the recurring cost of producing updates, so you can see the value of a faster workflow.

Any figure mentioned on this page is an example for illustration only, not a market price. Use your own numbers in the calculator for a closer estimate.
Good to know

Common questions

How often should I send investor updates?
Many founders send monthly. What matters most is consistency. The calculator helps you estimate the recurring time cost so you can keep it sustainable.
Should an investor update be a deck or an email?
Either works. Many are short emails. The structure above applies to both formats.
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